Ashley is equal parts Midwesterner, mountain lover and desert dweller. She’s happiest on a mountain bike, a raft or a pair of skis, and is always thinking about her next adventure outside.

After graduating from the University of Wisconsin-Madison with degrees in Gender Studies and Life Sciences Communication, Ashley moved to Summit County, Colorado in 2010. She worked and played in the mountains for ten years, honing her marketing skills in the outdoor industry and obtaining a certificate of Digital Marketing and Design from Colorado Mountain College. She grew as an athlete and mountain biker, learning firsthand about the empowerment that stems from challenging ourselves on the trail. She also witnessed the unequal access to these experiences, and is passionate about making outdoor recreation more equitable and inclusive for everyone.

Ashley moved to Mesa County, Colorado in 2022. She now calls the Grand Valley home, and is thrilled to contribute to her community through her work with The Cycle Effect.

Julia is a life-long Coloradoan, born in Boulder and raised in the Vail Valley. After ski racing professionally for five years, she spent 10 years as a classroom teacher before transitioning into the nonprofit world. She can generally be found chasing around her two young kids, her dog, or on her bike.

From coaching ski racing to volleyball, and working with kids in various capacities, Julia realized her passion for experiential learning in an outdoor setting and took every opportunity possible to foster confidence, belonging, and strength in young people. As an athlete, she experienced the benefits of sports first hand and believes in the power of sports to transform and shape young people’s lives.

After working in other local nonprofit programming, she is excited to bring her experience and passion together in the Eagle County Manager role. Community is at the core of all she does, from volunteering and donating time, energy, and resources to knowing the people and institutions at the heart of Eagle County. The mission and work of The Cycle Effect align with her own values of authenticity and adventure. When she’s not working or wrangling her family, she can be found pedaling, reading, baking, or skiing.

Rebecca is a nonprofit leader with 15 years of experience in fundraising, marketing, communications, and strategic planning. She’s is invigorated by creativity, big ideas, an entrepreneurial spirit, and is passionate about expanding opportunity and inclusivity in the outdoors. She’s thrilled to have found a perfect match with The Cycle Effect.

With an education background in finance combined with her strengths of strategic thinking and communication, Rebecca has found success in scaling program impact and outcomes for diverse youth across the country. Leading dynamic and agile teams, Rebecca is inspired by Margaret Mead's words: "Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has."

You’re likely to find Rebecca on the slopes or on the trails with her 4 year-old daughter, Sibyl and husband, Evan. She finds bliss from connecting and sharing her passion for outdoor adventures with others whether it's skiing, biking, trail running or backpacking.

Shannon was born and raised in Virginia, and grew up chasing her older brothers around in most any sport. She bought her first mountain bike for her college graduation gift, which was instrumental in shaping her path. After a stint in the business world, she traded her high heels for sneakers. With her masters of teaching in hand, she headed west to teach youth how and why to be physically active for life.

Throughout her 15+ year career as a physical and health educator and coach, Shannon has recognized the transformative power of outdoor movement to connect others, spark joy and foster resiliency. Prior to joining The Cycle Effect, Shannon launched her own business, The Desert Dose, to connect and empower women, on and off the bike. Her ethos is rooted in the power of community, connection and using the bicycle as a catalyst for growth. Shannon is thrilled to align her passion, values and experience with The Cycle Effect.

After living in the Mountain West for several decades, Shannon now calls Grand Junction home. When she isn’t riding at Lunch Loops, she’s likely scheming a future bike adventure or dreaming of the perfect chocolate chip cookie.